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Building Your Strategy - Social Media Management for IT & Software Companies

Whether your company sells software to private consumers (B2C) or businesses (B2B), in today’s internet-driven world, it’s mandatory to have an important presence on social media. EVO social media experts have gathered the 3 most important tips and guidelines that must be considered when building a strategy for managing your IT & software social media: # 1: Define Your Marketing Goals Social media is a wonderful communication channel that is given free of charge for the usage of any business. The challenge starts exactly here, as before deciding what to post, copy-writing, and leads, you must first decide what your real targets are. Targets can be added and modified also later on throughout

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